Foundation & positioning
We’ll prioritize your ideal customer profile, sharpen your core messaging and positioning, assess the market and competitive landscape, and align the founder narrative.
For a small number of founders each year, Rising Tide commits meaningful time and expertise because we believe in both the team and the opportunity.
Building a company is hard. Products evolve, fundraising takes longer than expected, and sometimes the market has other ideas.
Founder’s Club is a shared commitment to build together over the coming year: stronger fundamentals, an effective launch plan, and a practical route to user, revenue, and capital goals.
We choose a limited number of teams whose vision, people, and opportunity we genuinely believe in. Pricing and engagement structure are discussed privately with selected founders.
We’ll prioritize your ideal customer profile, sharpen your core messaging and positioning, assess the market and competitive landscape, and align the founder narrative.
We’ll build the sales and marketing materials, 90-day launch plan, channel strategy, and founder visibility approach needed to enter the market with confidence.
We’ll develop a stronger pitch deck and investor-ready roadmap, then make relevant introductions where appropriate.
We’ll evaluate channels, analyze calls and acquisition programs, and regularly identify new ways to improve commercialization.
We’re looking for thoughtful founders, consequential opportunities, and the kind of working relationship where candid collaboration creates leverage.